OBJETIVOS ESTRATÉGICOS
o reposicionamento no mercado via marca própria,
eliminando gradualmente a subcontratação de terceiros
a eficácia produtiva e a capacidade de resposta
através da automação de tarefas ainda manuais
um produto de elevada qualidade,
tanto em termos intrínsecos como extrínsecos
a flexibilidade, a autonomia e a eficácia operacional através da redução dos custos de produção
na presença internacional sem
nunca abdicar do mercado interno
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